A Global View of How New Homes Are Built
An interview with Sheri Koones, author of Prefabulous World Builders, housing manufacturers, and homebuyers looking for cutting edge innovation and energy efficiency owe a lot to Sheri Koones. She’s...
View ArticleHow to Develop an Interactive Social Media Strategy
We speak with Carol Morgan, mRelevance Why has social media become such a phenomenon today, and why must it absolutely be a component of any serious marketing strategy? Because social media represents...
View ArticleI am a Salesman – Remembering Zig Ziglar
We lost an icon in 2012 when Zig Ziglar died. What a masterful salesperson he was, and what a tremendous impact he had on every one of us who sell for a living. I had the privilege of seeing Zig speak...
View ArticleSales Manager or Sales Coach – Which should you be?
An interview with Jason Forrest, Forrest Performance Group Should you be a Sales Manager or a Sales Coach? What’s the difference? A Sales Manager locks and numbers – how many sales; conversion rates;...
View ArticleWhy Builders And Realtors Need Each Other
We speak with David Fletcher, NewHomeCoBroker.com “In this price confused market we’re in, one of the most important things a Realtor can do for a buyer is to establish a price baseline by showing them...
View ArticleCircle Selling: How to build relationships that build sales
We speak with Steve Rigby, New Wings Consulting, LLC There are many universal mistakes that most salespeople make which include not listening, overemphasizing product information so that “selling”...
View ArticleConnecting with buyers emotionally
We speak with Phil Johnson, President, Master of Business Leadership, Inc. The salespersons role is not to generate revenue; the salesperson should be focused on building relationships that lead to...
View ArticleMaking Your Homes Better by Design
By guest blogger, Esther Greenhouse, M.S., CAPS Builders know that their homes make a difference in the lives of their customers. But most professionals, whether they are builders, designers, or...
View ArticleWhat it means to be a Leader – and why you should care.
We speak with Jason Forrest, Forrest Performance Group “America doesn’t have a labor shortage, we have a consciousness shortage,” says Sales and Leadership Coach, Jason Forrest. What does he mean?...
View ArticleShowcase – Building Systems’ Premier Event
NAHB’s Building Systems Councils is hosting their annual convention, Showcase, at NAHB headquarters on October 27 and 28. Why should you consider attending? Listen to the audio interview with Donna...
View ArticleReputation Management for Homebuilders
Is Your Reputation Better Than You Think? We speak with Paul Cardis, Avid Ratings Not a week goes by when I don’t hear a homebuilder about lamenting the ‘customer from hell’ that is smearing his...
View Article7 Steps to Positive Cash Flow
With Jeff Prager, BackroomManagement.com and CashFlowEngineering.com 7 Numbers. That’s it. Admittedly, every business owner deals with many, many more numbers than that every day. Watching numbers...
View Article12 Rules for the New Economy
by Ramon Ray, Technology Evangelist Originally published in SmallBiz Technology: http://www.smallbiztechnology.com/archive/2014/12/12-rules-new-economy.html/ A few weeks ago I had the pleasure of...
View ArticleHow To Choose The Right Software
We speak with Erik Cofield, Builder Tech Consulting. Software companies want you to focus primarily on the software itself, no matter what industry you are in. Many builders also focus on the software...
View Article5 Phone Techniques to Master to Increase Your Sales
We speak with Mary Elliott, Forrest Performance Group Is there any sales professional reading this that doesn’t absolutely rely on your phone to keep in touch with prospects, buyers and customers? I...
View ArticleBuilding Your Personal Brand
We speak with Phil McShan, Forrest Performance Group Your company’s brand is what people think when they hear the name or see your sign. Your personal brand is what people think and say about you....
View ArticleBehaviors of Coaches vs. Managers
We speak with Chad Sanshagrin, Forrest Performance Group. What is the difference between a manager and a coach? “A sales manager manages results; a coach manages the process, the people,” says FPG...
View ArticleHow to Become a Leader That Inspires Loyalty
We speak with Jason Forrest, Forrest Performance Group Leadership is not about what you do, but what you are or become. Leadership is not management. It isn’t ‘just being the boss’. Leadership is...
View ArticleMarketing as a Process
Michael Deaver interviews Scott Stroud Most business owners see marketing as a necessary evil. Yet, without any marketing, your business isn’t likely to grow, or even survive. The problem is often our...
View ArticlePlan… or Fail – How to plan, set and achieve your sales goals.
We interview Debbie De Grote, Founder, Excelleum Okay, it’s go time. You’ve set some lofty goals for yourself and we’re nearly half way through the year. So, what’s the plan Likely you set your goals...
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